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Learn & Be Inspired at the 28th Annual CAA Winter Conference!

Since the first winter conference in December of 1992, The CAA has been inspiring and educating generations of industry leadership. This year, the the CAA winter conference will once again be providing updates on programs and services from the association along with a series of compelling workshops to help you propel your business into the future!

Day One

Dec 2

1:30pm - 2:45pm

Chapter Presidents’ Meeting (Closed Meeting)

3:00pm - 5:30pm

CAA Board of Directors Meeting

Open to all attendees with report and discussion of CAA programs including training, government affairs, public safety liaison and general trends in the industry.

Day Two

Dec 3

9:00am-10:00am

BSIS: Doing Business In California

Lynne Andres
BSIS, Chief

Sam Stodoski 
Deputy Chief, BSIS

Lessing Gold

MSK, CAA Legal Counsel

10:15am-10:40am

Mark J. Buckley

Western Region Strategic Accounts, Technical Sales Trainer, Security Products Building Technologies & Solutions | Johnson Controls

10:45am-11:20am

Lessing Gold, MS&K

John Mack, Imperial Capital

Barry Epstein, Vertex Capita

11:30am-12:10pm

Impact and Trends Facing the Industry

Resideo

12:15pm-12:30pm

Tim Tracy, CAA Associates Chair

1:00pm-1:25pm

Digital Watchdog

1:30-1:55

Troy Iverson, AvantGuard

James Harrison, INVISUS.

2:00pm-2:50pm

Management Advice: Navigating New Laws And Challenges As California Enters TIER 2 Reopening

Lilianne Chaumont
Chaumont Law

Larry St John
Eclipse Insurance

Charles Schwager
BPSD

Chuck Petrusha
Advanced Security Systems 

3:00pm-3:50pm

"The State of your Company" from an industry expert Consultant’s Perspective

Kirk MacDowell

President

MacGuard Security Advisors Inc.

4:00pm-4:25pm

Beyond PPP: Economic Recovery Tools for Security Integrators

Technical Directors for industry specific knowledge and our Strategic Advisory Board

4:30pm-4:50pm

Government Affairs Update: The Year Ahead

Trent Smith
Partner, Edelstein Gilbert Robson & Smith

Lessing Gold
MSK, CAA Legal Counsel

Shane Clary 
Chair, Bay Alarm

5:00-5:30

Exhibitor Product Review

A compilation of quick reviews of new products and services.

Day Three

Dec 4

8:45am-10:00am

CAA General Session & Election

Reports from the CAA Committees on issues and trends that affect your business. Updates on CAA training, government affairs, community alarm ordinances and legal issues.

10:30am-10:55am

Providing Remote Power Management Promoting the Well-Being of All In Today's Environment

Learn how to utilize remote capabilities to control, monitor and report power and diagnostics from anywhere over the network – increasing RMR.

Stephen M. Oliva
Altronix, OEM Partner Development & Western US Sales Manager

11:00am-11:25am

"The Industry is Changing"

Ron Davis
President, Davis Mergers & Acquisitions

11:30am-11:55am

Workshop: Creating Sticky Commercial Customers

Accounts with video log in over three times more per week than accounts without Video. Learn how plug and play access control can secure your commercial accounts.

Graham Billings
Account Executive| Alarm.com

Ashley Durmo 
Commercial Account Executive| Alarm.com

12:00pm-12:25pm

Valuing An Alarm Company

Sales of security companies are expressed in multiples of RMR.  Where do these multiples come from?  Who decides which one to use?  Is there another way to value an alarm company? 

Mitch Reitman
Reitman Consulting Group

12:30pm-1:15pm

Identifying New Growth Drivers to Increase RMR

With many organizations operating in the now instead of looking beyond, this session aims to dive deep into best practices of maintaining and sustaining current business models in the contract monitoring space while identifying new growth drivers.

Mark Matlock
Vice President, Sales, NMC

John Loud
President, Loud Security Systems

John Campau
President, Comtronics

David Morgan
Co-Founder, SD Marketing

1:30pm-3:00pm

CAA Executive Symposium

Moderator: George De Marco, Managing Partner, DECO Ventures 

Sue Igoe
Global Head of Business Development, Google Nest

Dave Pulling
General Manager, Johnson Controls

Alan Forman
President, Altronix

3:15pm-3:45pm

CAA George A. Weinstock Award

Celebrate a lifetime of achievement and nearly 30 years of volunteer service by Mike Salk of Reed Brothers Security. He will receive the CAA George A. Weinstock Award with special opening remarks by industry icon Ron Spiller. Tribute ads and sponsorship are available online now via our Shop page.  

4:00pm-5:00pm

I Need A Drink: Review of California Labor Law

Tony Amendola, Labor and Employment expert at MSK Law offices will join Les Gold to answer any and all questions member companies may have regarding AB-5 (Employee/Subcontractor issues) and questions employers may have arising out of labor and employment issues stemming from Covid-19 virus, at the conclusion of which everyone will need a happy hour. Bring your questions and favorite adult beverages.

Lessing Gold, MSK

Tony Amendola, MSK

Contact Us

333 Washington Blvd. #433
Marina del Rey, CA 90292

Office: (800) 437-7658
Fax: (800) 490-9682

team@caaonline.org

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